Colombian pop star Shakira is back on playlists and breaking records, thanks to her biting new break-up jam in collaboration with Argentine DJ and producer Bizarrap. In a new song titled “Bzrp Music Sessions #53” Shakira turns everyone’s ears on while she humiliates her ex-partner, retired Spanish soccer star Gerard Piqué. The expectation for the release was very strong. She led the trends worldwide thanks to her lyrics, composed of witty phrases, where the Colombian destroys Gerard Piqué and Clara Chía Marti, the 23-year-old with whom he was unfaithful and in the present are dating.
The song generated 50 million YouTube views in its first 24 hours of release, with fans circulating some of the damning bars across the internet: “Women don’t cry anymore / Women cash in.” – “A wolf like me isn’t for guys like you.” – “No hard feelings, baby / I wish you the best with my supposed replacement.” – “I’m worth two 22s / You traded a Ferrari for a Twingo / You traded a Rolex for a Casio.” to name some of the hitting ones.
Born Gonzalo Julián Conde in Buenos Aires, Argentina, the 24-year-old producer known as Bizarrap came to prominence as part of the country’s exploding Latin trap scene. He killed it mixing freestyles for Argentine rappers in the late 2010s, including for Latin Grammy-nominated MCs like Duki, Nicki Nicole and Paulo Londra.
Bizarrap has since expanded his reach beyond the Southern Cone through his phenomenally popular YouTube series, “Bzrp Music Sessions.” These one-offs, which are performed live in his studio in Barcelona, Spain, feature one singer or MC and the producer, as he fashions bold, EDM-inflected trap beats. Nicky Jam and Anuel AA have recorded their own sessions; Skrillex, one of Bizarrap’s earliest influences, dropped by to jam with the talented producer.
Shakira emerges mostly triumphant in her breakup pettiness, managing to name-drop both Piqué and his rumoured new girlfriend in her witty wordplay. Colleagues of the artist from Barranquilla shared messages of support through the networks. Alejandro Sanz decided to express his fascination through a tweet «Auuuuuuuuu!!!!!». Chica Sobresalto, Mala Rodríguez or Jaime Lorente were other Spaniards who wanted to support the theme. Latin artists such as Khea, Tiago PZK, Tokischa, Duki, Paulo Londra or Tainy also applauded Shakira’s rap and Bizarrap’s production.
It may be that the clearest of all streamers to position themselves regarding live reactions was famous spanish YouTuber Ibai Llanos. His reaction was ranked number two on YouTube, just below the song’s original music video. The list of most viewed videos followed the same pattern. At number three, the reaction of YouTuber TheGregf and, right after, that of DjMaRiio.
Beyond YouTube, the song reached number 1 on the most popular Spanish-language playlists on Spotify such as Frecuencia Pop, Viva Latino and Éxitos México y España.